News

Spotify, Behr and Katy Perry team up to make Music in Color

14 10 2021

Posted by Jessica Weiss

Spotify, Behr and Katy Perry team up to make Music in Color

Synaesthesia at the core of unique brand collaboration

DLMDD Creative Director composes music for landmark Mercury flyby

05 10 2021

Posted by Erin McCullough

DLMDD Creative Director composes music for landmark Mercury flyby

Mystery, wonder, the unknown - soundtracking space

IKEA: setting the standard for experiential marketing

04 10 2021

Posted by Alice Finn

IKEA: setting the standard for experiential marketing

Swedish meatballs meet Swedish House Mafia in IKEA's most recent foray into sound and music

Arrive Like You Mean It: How Asda crafted the year’s best viral ad

04 10 2021

Posted by Jessica Weiss

Arrive Like You Mean It: How Asda crafted the year’s best viral ad

Drill music meets the playground - a fresh juxtaposition celebrating the biggest ever back to school moment

Little Simz: Sometimes I Might Be Introvert

14 09 2021

Posted by Alice Finn

Little Simz: Sometimes I Might Be Introvert

& why you should have it on repeat

Did the TikTok community just shape pop history… again?

01 09 2021

Posted by Alice Finn

Did the TikTok community just shape pop history… again?

Three months after the single’s release, Olivia Rodrigo has given Paramore’s Haley Williams and Josh Farro co-writing credits on pop-punk hit of the summer "Good 4 U"

Millenials & Gen Z more likely to buy from brands with consistent sound

31 08 2021

Posted by Erin McCullough

Millenials & Gen Z more likely to buy from brands with consistent sound

New study reveals powerful link between consistent brand sound and consumer spend.

What does the future hold for live music?

06 08 2021

Posted by Jessica Weiss

What does the future hold for live music?

At the start of the pandemic, the live music industry had to scramble to adapt to rapidly changing circumstances, with many opting to explore live streaming shows for the first time. This...

Rhythm & booze: the future of sonic branding in the drinks industry: part 1

06 07 2021

Posted by Jessica Weiss

Rhythm & booze: the future of sonic branding in the drinks industry: part 1

Exploring the notoriously symbiotic relationship between music & booze