No longer entirely separate disciplines, sonic branding and scent branding are colliding, offering brands an unprecedented way to immerse audiences in deeply…
No longer entirely separate disciplines, sonic branding and scent branding are colliding, offering brands an unprecedented way to immerse audiences in deeply resonant, multi-sensory…
Explore what sound trademarks are, best practices for registering your sound mark, and the brands who have tackled trademarking their audio identity already.