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Creators of Extraordinary Sound.

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Argos wanted a campaign that felt unexpected - tense, swaggering, and with a London edge bold enough to reset perceptions of the brand.

  • Client Argos
  • Agency The & Partnership
  • Production Arts & Sciences
Sound On Off

Our solution: a two-part score. The scene is set with a taut, cinematic build that hints at interrogation, strategy, and mischief. The second half flips the soundtrack into something darker, sharper, and full of swagger, a sonic nod to London’s gangster films. The shift in the music gives the film its bite. It drives the humour, lands the timing, and sets the attitude without saying a word.

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